December 02, 2021
Every month, Kentico selects 10 of the best websites recently launched on Kentico Xperience, its digital experience platform. In October, two of those Top Ten were sites designed and built by our team at Falls & Co.
Sites for Invacare Global, a manufacturer and distributor of a wide range of home and long-term care medical products, and NeoGraf, a global graphite manufacturer and a graphite material research leader, place Nos. 1 and 3 respectively. Both were designed by Falls.
Invacare wanted its new site to attract attention from top level markets, particularly in the investor community. It needed a fresh, modern look and complete mobile accessibility. Utilizing Kentico Xperience MVC, the Falls & Co. design team created a modern, customer-centric website that Invacare can manage and grow independently.
“We start by understanding our client’s audience and their website needs. Then we determine the best structure, content, and experience to encourage users to act and choose their own path through their story,” says Wendy Trem, Vice President, Digital Services, Falls & Co.
The NeoGraf website was designed to position the client as a strong industry thought leader, as evidenced by its overarching prominent ‘Graphic Solutions that Shape the World’ theme. The site design emphasized the company as an aspirational, solutions-focused organization rather than that of a ‘materials supplier.’
“Our design and development team works with a variety of content management systems, and we will build or modernize our clients’ websites so they’re easy to edit, rewrite, and optimize,” explains Trem.
Falls & Co. migrated the NeoGraf website to Kentico Xperience 13, added eye-catching images, organized resources into a logical structure with filtering. It also provided tangible, interactive-inducing content and calls to action on every page. As a result, NeoGraf’s editors gained independence in managing the website and building a blog that showcases their expertise.
“These 10 amazing projects, from around the world, show how thoughtful content management and digital marketing help companies strengthen their position in the market,” says Hannah McCulloch, Kentico content manager.
Kentico Xperience helps marketers and agencies create e-commerce stores, efficient websites, community sites and intranet portals for their clients. It comes with built-in solutions for creating communities, blogs, microsites, wikis, polls, newsletters, e-commerce, and mobile websites; all the while helping to manage content while tracking visitors and changes with a completely synchronized arrangement of online marketing tools.
“We’re very pleased to have two of our recent website projects recognized and honored by Kentico Xperience. At the enterprise level, we have found working with Kentico Xperience to be a very flexible and customizable, all-in-one platform which maintains an extremely user-friendly experience,” adds Trem. “It’s a reliable system and found that its extremely easy for the client to maintain and update.”