The latest
-
What KBIS 2025 Taught Us About the State of Trade Shows
Lessons learned from KBIS: Trade show attendance numbers indicate companies are diving back into these full-immersion, in-person events faster than anticipated. What does this mean for you?
-
AI or Human? Some Thoughts on Navigating AI Automation in Marketing
AI can be a powerful ally in crafting campaigns that resonate. Here’s how marketers can strike the right balance.
-
Young Professionals Club Builds Connections, Supports Agency Success
Young Professionals Club at Falls & Co. supports agency values and builds lasting connections.
-
Super Bowl Time: 8 Million Ways to Sunday
Super Bowl Commercials 2025 rundown.
-
4 Tips for Effectively Communicating a Change in Leadership
Learn how CEO turnover can impact company culture. A change at the top often leads to shifts in strategy and much more.
-
Will Trump Make the Economy Better? 5 Things Business Leaders, Communicators Should Anticipate
Learn five key things to track after Inauguration Day 2025 and how business leaders and corporate communicators should prepare for them.
-
Why DEI Matters Now More Than Ever: A Call to Action for Agencies and Communications Departments
In a time of significant demographic and political shifts, diversity is not just a value — it’s a necessity. The most recent United States Census shows that nearly 40% of Americans identify with a race or ethnic group other than white, marking the first decade in U.S. history in which the white population has declined.…
-
Social Media User? Here’s What You Should Know About Meta Ending its Fact-Checking Program
Learn what Meta’s new fact-checking community-model plan means for brands, influencers and general users.
-
4 Tips for Donating to Charity as a Business and How to Properly Publicize It
Most companies do some type of charitable giving. It’s just a part of doing business. In fact, going into 2024, corporate giving was on the upswing, according to a report from Giving USA. In 2023, corporations gave $36.55 billion to charity, a 3% increase from 2022, even though corporate giving as a percentage of profits…
-
Matt Barkett Joins Falls & Co. As Senior Vice President & Managing Director Of Corporate Communications
Falls & Co. announces Matt Barkett has joined the strategic public relations and marketing firm to lead its corporate communications practice as part of the Falls executive team.