Work Category: Public Affairs & Community Engagement
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MetroHealth
For All of Us Campaign. MESSAGING STRATEGY / CAMPAIGN BRAND GUIDELINES /CASE STATEMENT & PRESENTATION / COLLATERAL MATERIALS Situation The MetroHealth Foundation launched For All of Us, a philanthropic-givingcampaign. After the capital campaign’s initial quiet phase, MetroHealthFoundation turned to Falls & Co. to refine its message and strengthen its ability to raisemoney for their capital…
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Downtown Cleveland Alliance
We gave Downtown a growth spurt. EDUCATIONAL CAMPAIGN / STRATEGY / THOUGHT LEADERSHIP Situation Downtown Cleveland Alliance (DCA), a not-for-profit organization dedicated to building a dynamic central business district and residential neighborhoods in Downtown Cleveland, has been a Falls & Co. client since its founding in 2010. DCA enlisted Falls & Co. to help maximize…
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NAMS
Making menopause a mainstream topic. EDUCATIONAL CAMPAIGN / STRATEGY / THOUGHT LEADERSHIP Situation Education about menopause was woefully lacking, leaving women to rely on myths and misconceptions when choosing treatment options for their specific symptoms. INSIGHT For too long, menopause has remained a taboo topic that women only discussed in hushed voices behind closed doors. Without meaningful dialogue…
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Team NEO
Sometimes, you start bypromoting yourself. MESSAGING STRATEGY / CORE MESSAGING /STUMP SPEECH / Q&A DOCUMENT / MESSAGING TRAINING Situation Team NEO is the only economic development organization representing all 18 counties of Northeast Ohio, working to accelerate the pace of growth and equity related to business development outcomes throughout the region. With multiple economic development…