Author: Eileen Petridis
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In a Soft Market, the Need for Public Relations Strategy Remains Firm
Categories: Communications & PR, Public Affairs & Community Engagement
Eileen Petridis | October 29, 2024 When the economy sours, or even when recession rumors are afloat, marketing and public relations are among the first budget items on the chopping block. However, what seems like discretionary or luxury spending really isn’t. It is the backbone of your company’s future. History proves this point The…
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5 Tips for Managing Political Rhetoric (and Potential Confrontations) in Your Workplace
Categories: Communications & PR, Insight
The best chance for guiding your organization through political rhetoric is to be prepared with strong workplace policies and communication. What should that communication look like? Here are our top 5 tips.
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Widespread Concern Over Recent World Events Highlights Importance of Crisis Communication Plans
Categories: Communications & PR, Insight, Public Affairs & Community Engagement
At home and abroad, the world is on edge. That tension fuels passion that urges people to speak out, whether through peaceful protest, social media debate, heated arguments and so on. When emotions run high, conversations around the water cooler could quickly escalate. How prepared are you if that happens? Discover what constitutes a crisis…