Author: Eileen Petridis
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10 Tips for Promoting Products and Services that Break Through Today’s News of Economic Downturn, Political Unrest
Categories: Communications & PR, Insight
Does anyone remember watching TV before 1980 when the news was not on 24/7? It was June 1980 when Ted Turner launched CNN, the first 24-hour cable news operation. Then came the 9/11 attacks which dramatically solidified and amplified the ‘round the clock news cycle. Since then, if you’re a news junkie, you can get…
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Do You Know What to Do if ICE Comes to Your Business, Conducts a Workplace Raid?
Categories: Communications & PR, Insight, Public Affairs & Community Engagement
Whether you agree or disagree with the ramped-up efforts of the Trump Administration in sending ICE agents to more workplaces, schools and churches doesn’t matter as much as whether you know what to do if ICE comes to your door. With no advance notice and little time to prepare, this is not an issue you…
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Offsetting Uncertainty of Trump Tariffs — How to Tell Customers about Price Increases
Categories: Communications & PR, Insight
Discover 10 tips for communicating price increases to customers.
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5 Generations in the Workplace: How to Communicate, Collaborate and Succeed
Categories: Culture, Insight
For the first time in U.S. history, there are five generations in the workforce at the same time. They include Traditionalists (born between 1928 and 1945); Baby Boomers (born between 1946 and 1964); Generation X (born between 1965 and 1980); Millennials (born between 1981 and 2000), and Generation Z (born between 2001 and 2020). This…
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4 Tips for Charitable Giving as a Business and How to Properly Publicize It
Categories: Insight, Public Affairs & Community Engagement
Most companies do some type of charitable giving. It’s just a part of doing business. In fact, going into 2024, corporate giving was on the upswing, according to a report from Giving USA. In 2023, corporations gave $36.55 billion to charity, a 3% increase from 2022, even though corporate giving as a percentage of profits…
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Falls & Co. Continues Holiday Tradition of Spreading Joy, Toys
Categories: Insight
For more than 25 years, Falls & Co. has proudly supported The Salvation Army’s annual holiday toy drive as a corporate sponsor.