Energy, Oil & Gas:
We've got a powerful story to tell.



Trends Impacting the Industry

COVID-19 has caused tremendous health and economic hardship across the globe, resulting in a reduced demand for energy. But maybe more importantly, it has caused individuals and businesses to re-examine their daily behaviors in ways that are fundamentally changing how they use energy. Our researchers and strategists are helping energy companies identify these changes and rethink their marketing strategies to deliver new value to customers and prospects in a hyper-competitive market. We can help you, too.

The electrification of the automobile industry. The Paris Climate Agreement. The green building movement. The U.S. infrastructure bill. A growing percentage of Americans who are in favor of renewable energy. People, governments and businesses are taking steps to reduce their carbon footprint and transition to energy alternatives that produce fewer greenhouses gases and do less harm to the environment. Energy companies that align with these socioeconomic realities are more likely to thrive going forward, but the road may be rocky. There’s a steep learning curve for businesses that become more agile to shift with the times. And those who do must ensure customers’ perceptions are keeping pace with the ways in which they’re changing. That’s in essence what we do for energy companies. We help them strategize and communicate, especially in times of change, so the people they rely on for success have a clear understanding of the value they provide.

Weather patterns are becoming more extreme. Everything from power grids to logistics networks face costly disruptions that will squeeze profitability and divert monies to mitigation or recovery efforts. On top of operational challenges, additional public scrutiny and increased regulation could impact companies affected by climatological hardship. Our battle-tested issues management and crisis counselors help our clients prepare for and mange through adverse incidents that can make or break a company’s reputation.