Work Category: Employer Brand & Employee Experience

  • MetroHealth


    For All of Us Campaign. MESSAGING STRATEGY / CAMPAIGN BRAND GUIDELINES /CASE STATEMENT & PRESENTATION / COLLATERAL MATERIALS Situation The MetroHealth Foundation launched For All of Us, a philanthropic-givingcampaign. After the capital campaign’s initial quiet phase, MetroHealthFoundation turned to Falls & Co. to refine its message and strengthen its ability to raisemoney for their capital…

  • Ajinomoto


    Helping a frozen food manufacturer heat up talent recruitment efforts. MESSAGING / MARKET-SPECIFIC LANDING PAGES /PAID DIGITAL & SOCIAL MEDIA / ORGANIC SOCIAL ENGAGEMENT Situation Faced with a critical staffing shortage during the pandemic and a need to remain competitive with talent recruitment, Ajinomoto Foods North America (AFNA) — a leader in frozen food manufacturing…