Topic: Social Media
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Social Media User? Here’s What You Should Know About Meta Ending its Fact-Checking Program
Categories: Branding, Digital, News & Insights, Social Media
Learn what Meta’s new fact-checking community-model plan means for brands, influencers and general users.
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Biden Signs TikTok Ban: Are You a Marketer on TikTok? 3 Things to Think About
Categories: News & Insights
Alana Coticchia | April 25, 2024 President Joe Biden on Wednesday signed a law that will ban TikTok unless it is sold within a year. The potential ban is officially on the clock but will take several months to go into effect. With time on your side, your brand team should start thinking about these three…
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Groundhog Day: Special Super Bowl Ad Edition
Categories: News & Insights
Lane Strauss, senior vice president/creative director, offers his insights and observations on key trends for Super Bowl ads 2024, as well as his opinions on the best … and the worst of the night.
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Working with Influencers, Content Creators as an Effective Part of Your Marketing Strategy
Categories: News & Insights
Social media influencers amplify reach and drive revenue for their clients. Learn why and how you should work with influencers to round out your marketing strategy.
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5 Surprising Reasons to Include Employee Engagement in Your Social Media Strategy
Categories: News & Insights
Learn why an employee engagement plan is an essential element of a brand social media strategy.
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5 Ways the NCAA’s NIL Rules Will Impact Social Media Influencer Programs
Categories: News & Insights
The ability for brands to transform these moments into business results by leveraging moments to drive business results requires both agility and discretion. The following is a look at five reverberations the move will have on marketers.