Topic: Media
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Navigating the NAHB International Builders’ Show: Tips for Building the Best Trade Show Marketing Strategy
Categories: News & Insights
If you want to reap the rewards of exhibiting at a trade show – increased visibility and brand exposure, lead generation and networking, successful product launches, enhanced industry authoring, and more – you need a strategy that will ensure your time and investment is worthwhile. Read more to learn how.
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How to Get Media Attention for Your Business by Leveraging Existing Coverage
Categories: News & Insights
Wondering how to get press coverage for your story, but aren’t sure if leveraging other media coverage is a good idea? Don’t worry, we’ll walk you through it.
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How to Get Media Coverage at Trade Shows, Conferences
Categories: News & Insights
How do you stand out from your competition and get press coverage at a conference? And how do you successfully fill up your client’s trade-show schedule? We’ll give you some tips for your toolbox.
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How to Make News if There’s Nothing New to Say
Categories: News & Insights
Making headlines when you have nothing new to say is tough, tough, tough. But we didn’t say it’s impossible. Learn how.
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Merry Pitchmas: Move Your Holiday Media Pitches to the Top of the ‘Nice’ List
Categories: News & Insights
This time of year, media are looking for stories that evoke holiday themes and feelings. But competition is stiff. So how do you earn holiday media coverage and stay on your favorite editors’, producers’ and reporters’ ‘nice’ lists? We have some advice.
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5 Common Press Release Mistakes – And How to Fix Them
Categories: News & Insights
Here are five mistakes you should avoid in writing a press release.