Topic: Media
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Navigating the NAHB International Builders’ Show: Tips for Building the Best Trade Show Marketing Strategy
Categories: Communications & PR, Insight
If you want to reap the rewards of exhibiting at a trade show – increased visibility and brand exposure, lead generation and networking, successful product launches, enhanced industry authoring, and more – you need a strategy that will ensure your time and investment is worthwhile. Read more to learn how.
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How to Get Media Attention for Your Business by Leveraging Existing Coverage
Categories: Communications & PR, Insight
Wondering how to get press coverage for your story, but aren’t sure if leveraging other media coverage is a good idea? Don’t worry, we’ll walk you through it.
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How to Get Media Coverage at Trade Shows, Conferences
Categories: Communications & PR, Insight
How do you stand out from your competition and get press coverage at a conference? And how do you successfully fill up your client’s trade-show schedule? We’ll give you some tips for your toolbox.
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How to Make News if There’s Nothing New to Say
Categories: Communications & PR, Insight
Making headlines when you have nothing new to say is tough, tough, tough. But we didn’t say it’s impossible. Learn how.
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5 Common Press Release Mistakes – And How to Fix Them
Categories: Communications & PR, Insight
Here are five mistakes you should avoid in writing a press release.