Helping families find compassionate senior care through technology.



Inovalon, a leading provider of cloud-based platforms empowering data-driven
healthcare, asked us to develop a portal to help families and caregivers make an
informed and confident decision about senior care.



• A guided experience that consisted of 10 questions to help users match with the best-suited facility for their loved one
• The criteria was based on health conditions, location, budget, facility amenities and healthcare requirements
• The guided experience was housed in the website that included educational material, product benefits, tiered pricing, FAQs, and live chat
• Landing page offerings
• Measurement strategy